Music: A Medium of Humanitarian Communication

The S1A association is using "Humanitarian Hip-Hop" music to send their messages. President William Samuel Ravatua-Smith says "Humanitarian Hip-Hop is a new genre of music. For years, rap and hip-hop artists have been sending tainted messages encouraging our worlds youth to become obsessed with superficial things such as nice cars, expensive clothes, jewelry and women. Today, these youth are blinded by this type of facade to a limit that they become ingorant to far more important issues such as world hunger and HIV/AIDS in Africa. I lived in Metro-Detroit Michigan for 10 years, that's where I started with hip-hop music. I always had the point of view that change was needed in the hip-hop world but it wasn't until I went to Africa and saw first-handed the struggles that exist that I became inspired to become fully invested in making this kind of music. I hope that it inspires younger generations to take part in important humanitarian actions. They should remember, we can change the world, they just have to believe."
Check out the new music video by WSRS below !